Abstract:
The study dealt with the new media and its effectiveness in
the production of television application on satellite (Sudania 24) in
the period from 2016 to 2017. The problem of the study was that
the new media contributed to the development of new tools and
tools that surpassed others in the degree of interaction and diversity
of communication forms and the breadth of broadcasting space.
The importance of the study came from the issue of television
production and the extent to which it benefited from the new media
with its various advantages. The aim of the study was to identify
the effect of the type and characteristics of the medium in the
follow-up of television production, and also to reveal the limits of
the utilization of television production from the development of the
new media environment. The study used historical and analytical
descriptive method and case study.
The study reached a number of results, the most important of
which is that the follow-up of television production received
attention through television and Internet-related means. The
follow-up rate reached 42% of the total respondents. There was
also no relationship between the age group and preference for a
specific means of monitoring the production of Sudanese space.
The sample varied ideas from the demands of production for
television and the new media. The Sudanese satellite channel 24
attracted the attention of the viewer and was chosen by the skilled
production teams and worked to touch the reality of the Internet
user.
The study produced a number of recommendations, the most
important of which are: It recommended that the user be interested
in the production of programs, in addition to increasing the
production area of programs similar in structure to the programs
producing the new media and attention to designing the
applications of the mobile phone and the websites of the satellite
channel. , And to teach the methods of production management of
the new media colleges of information.
