دور التخطـيط الإستراتـيجي فـي رفـع كفــاءة الأداء : بالتطبيـق على بنك تنمية الصادرات في الـفترة من2016م – 2019م

Abstract

This study examined the role of strategic planning in raising performance efficiency. Because strategic planning is considered a necessity and not a luxury, as it leads to efficiency in performance, and this is what all international companies that use strategic planning unanimously agree on by applying to the Export Development Bank. The problem of the study focuses on the extent to which strategic planning can be applied and practiced in the export banking services sector, and its impact on developing and improving this vital and important sector of the Sudanese economy. The study aimed to identify some concepts related to the process of strategic planning, such as vision, mission, strategic goals, strategic analysis, etc. As well as identifying the most important justifications and requirements for applying and implementing the strategic planning process, as well as identifying the criteria and indicators used to measure the efficiency of institutional performance according to the requirements of the established strategic goals. The researcher followed the historical approach, the descriptive analytical approach, and the case study approach to test the validity of the research hypotheses, including that the application of strategic planning in a proper way leads to raising the efficiency of performance, and that there is a direct relationship between strategic planning and raising the efficiency of performance in the bank and banks operating in the framework of exports, and the development bank adopts Exports to effective strategic plans that led to the development of the bank and the improvement of the quality of its banking services. The researcher reached a set of results, including: The clarity of the concept of strategic planning among managers and workers. The use of an effective control system for the planning process helped to implement it as required. The researcher reached a set of recommendations, including: the necessity of adopting strategic planning that is used to develop its available resources because that leads to increased awareness of the concept of the strategy and how to implement it, the need to pay attention to material incentives because of its impact in raising the efficiency of performance of workers.