دراسة قابلية الإستخدام للموقع الإلكتروني لجامعة افريقيا العالمية

Abstract

Abstract The research aimed to apply a model to improve and study the factors that affect the usability of the International University of Africa website, and to investigate the relationship between the elements of the website design and its usability by proposing a model to study the usability of websites, applying the model on the website of the International University of Africa, which included a research problem on how to understand dealing with these sites in terms of use, using the descriptive and analytical research methodology. In this research, we reviewed the main criteria and features of usability by proposing a model to measure the usability of a website. The model was tested and validated based on data collected from a specific category of students, professors, and administrators at International University of Africa. The results show that effectiveness, efficiency, learn-ability, satisfaction, navigation and user interface design have significant and highly interconnected effects on website usability. The results also showed that demographic characteristics such as age, gender, user type, level of experience, and number of hits on the site affect the usability of the website. Among the recommendations of the research were doing studies and research procedures that depend on the user experience to reach their needs and preferences and understand their psychologies to analyze their relationship with the user interface and understand what they want, as well as the necessity to hold seminars, workshops and discussions on the website of the IUA and to involve designers, specialists and people with high level of competency to develop the site.work to improve the propsed modle by adding other factors of usability.